Supporting Student Futures: Responding to Changing Demographics in Higher Education
Monday, April 13, 2026 2:30 PM - 3:15 PM
ADVISING IN A TIME OF CHANGE
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Session Outline
Higher education institutions are experiencing rapid demographic shifts, with increasingly diverse student populations bringing varied expectations, prior experiences, and needs (Office for Students, 2024; Universities UK, 2023). These changes present challenges for progression, engagement, and quality metrics, particularly in disciplines where learners often enter from non-traditional pathways. Diverse expectations can lead to confusion around requirements and negative feedback on quality, highlighting the need for greater transparency and consistency (Advance HE, 2024; Margolis, 2001).
Research on the hidden curriculum underscores that implicit norms and unclear expectations can disadvantage first-generation and vocational pathway students (Margolis, 2001; Thomas & Quinn, 2007). At the same time, cost-of-living pressures and changing attendance patterns (NUS, 2022; Sutton Trust, 2023) demand approaches that embed advising principles into teaching and curriculum design; creating inclusive environments that clarify expectations, foster belonging, and support student success (Advance HE, 2024; UPP Foundation, 2022).
This session illustrates how these principles are operationalized through three approaches developed within Manchester Metropolitan University:
• Addressing Changing Student Demographics in Fashion Education: A user-friendly guide and resource that articulate key aspects of the university experience for staff and students, set clear and consistent expectations, and enhance understanding of academic processes and support.
• Independent Study and Career Readiness Initiatives: Embedded into a new Fashion Communication course from the outset, these strategies anticipate diverse learner needs by scaffolding independent study and integrating career readiness through mentorship and extracurricular opportunities. They support vocational and first-generation students, fostering confidence, belonging, and employability.
• Digital Awareness and Professional Development:
A Level 4 module embedding academic skills and strengths-based career readiness early in the student journey. Through portfolios, coaching, and extracurricular activities, students build confidence, networking skills, and a growth mindset while receiving early intervention for disengagement.
Participants will gain actionable insights into designing transparent, inclusive practices that align advising principles with teaching strategies to meet the needs of tomorrow’s students. These insights include practical examples, transferable frameworks, and evidence-based approaches that institutions can adapt to improve progression, engagement, and student experience across diverse cohorts.
Learning Outcomes
1. Identify ways to make expectations explicit for diverse cohorts by embedding advising principles in teaching and curriculum.
2. Apply one or more of the presented approaches to enhance belonging and progression in their own context (e.g., principles-based guides, anticipatory scaffolding, skills first modules)
Bibliography
Margolis, E. (2001) The Hidden Curriculum in Higher Education. London: Routledge.
NUS (2022) Cost of Living Research: Students and Apprentices. Available at: https://assets.nationbuilder.com/nus/pages/38/attachments/original/1666094362/NUS_Cost_of_Living_Research_June_2022_-_Students_and_Apprentices.pdf?1666094362
Office for Students (2024) Annual Report. Available at: https://www.officeforstudents.org.uk/publications/annual-report-and-accounts-2024-25/
Sutton Trust (2023) Cost of Living and University Students. Available at: https://www.suttontrust.com/our-research/cost-of-living-and-university-students-2023/
Thomas, L. and Quinn, J. (2007) First Generation Entry into Higher Education: An International Study. Maidenhead: Open University Press.
UPP Foundation (2022) A Student Futures Manifesto. Available at: https://upp-foundation.org/wp-content/uploads/2022/02/A-Student-Futures-Manifesto-Final-Report-of-the-Student-Futures-Commission.pdf
Universities UK (2023) Higher education in facts and figures: 2023. Available at: https://www.universitiesuk.ac.uk/what-we-do/policy-and-research/publications/features/higher-education-facts-and-figures-2023
Competencies
This session addresses the following competencies of the UKAT Professional Framework for Advising and Tutoring
I5 - The characteristics, needs, and experiences of major and emerging student populations
P1 - Create and support environments that consider the needs and perspectives of students, and respect individual learners
C4 - Expected outcomes of academic advising and tutoring